Alfalfa: the one of many super food ingredients in Now Fresh!

June 18, 2018
Alfalfa: the one of many super food ingredients in Now Fresh!

When you’re reading the ingredients of Now Fresh, you’ll probably stumble upon ‘sundried alfalfa’ and ‘alfalfa sprouts’. As pet food makers, we’re always looking for the things to make your dogs diets better and we love throwing in super foods into our food formula to make sure your pets are getting food that is power packed with great nutrition besides love… so that they can live longer, healthier and happier!




Alfalfa (Medicago sativa) is an herb from the pea family that is cultivated as forage crop in the Canada, Middle East, South Africa, and beyond. It is even known as the “father of all herbs” – though we have no idea on what the mother of all herbs is, unfortunately! So how is this fatherly legume good for your dog and why is it present in Now Fresh food?




  1. It’s rich in nutrients

It’s packed with protein and is a great source of vitamins and minerals including calcium, potassium, magnesium, beta-carotene, vitamin A (beta-carotene), vitamin B12, vitamin C, vitamin D, vitamin E, and even vitamin K. It also has high amounts of chlorophyll (which is an antioxidant: the stuff that fights the bad free radical ions in your pet’s body!) and saponins that help process fat-soluble vitamins like A, D, E and K. This is useful for pets that need to gain weight or adjust to a new diet regime.


  1. It helps prevent Cancer


Alfalfa contains cancer-fighting agents that inactivate carcinogens (cancer causing agents) in the liver and small intestine, thereby reducing the risk of cancerous tumors.


  1. It provides relief in Arthritis


Research shows that consumption of alfalfa decreases pain experienced in arthritis and joint related inflammatory conditions. Veterinarians often recommend alfalfa in senior dogs that experience these conditions due to old age.

  1. It helps your pets Kidneys


Nutrients present in alfalfa act as a diuretic (help the kidneys flush out the urine) and help reduce urine acidity, thereby preventing bladder irritation, infection and cyst formation.





It is important to remember what “form” alfalfa should be used in for your pet. Alfalfa seeds contain a toxic amino acid, which can cause several unfavorable reactions in dogs. Keeping this in mind, Now Fresh diets only use sundried (bloomed state) and sprouted versions of alfalfa so that your pet is getting the goodness of alfalfa in its right form.


There are several supplements available in the market with specific directions on how to use the supplement. Please ensure you are using them as per directions and in the recommended quantities …because more is not always good!


In conclusion, alfalfa is a wonderful super food for your pet, which if used in the right form and amounts is extremely beneficial for your pets overall health. When feeding your pet Now Fresh, you can be rest assured we’ve got the form and quantum in the right proportions for your pet’s diet and health… because we love dogs just as much as you do!

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